Incorporate article marketing into your Internet marketing efforts. Writing and submitting articles is not hard to do, and the rewards can pay off for years to come. Twitter is microblogging. That means you only have a limited amount of characters on your key pad that you can use to post. In a regular blog, you can post paragraph after paragraph and it is good to use that for detailed information about what you are sharing with your readers. microblogging puts little snipits along with links and it allows your readers to decide a bit easier if they want to go and read all you have to say.
8) Yelp – This is a huge review site online that many consumers trust. You’ve got to have an active presence here this year. Get as many reviews as possible. Ideally, there should be a protocol in your chiropractic office where your staff asks patients to leave a review on Yelp. Never leave anything to chance. The main difference is that social media is not a monologue. It is a dialogue that the brand sometimes does not lead. People are talking online right now – and this is an aspect of social media marketing.
“Blog” is a word that sounds too big to use for these mini updates, though. They can be compared to status updates on a Facebook profile. E.g., “Bob is getting ready for work.” Or, “Dianna is glad that she remembered to put on her makeup before she left the house today.” This is the microblog, but it is far more than just a periodic status update. People now using imcroblogging to exchange video, audio, pictures, selling, socializing, and et.
al. David Hale, the UGA beat writer for the Macon Telegraph, has his own blog as well and it is getting rave reviews from the Georgia community. Hale usually writes feature stories for the print (and online) edition of the paper, but he will also put up the random tidbits that didn’t make the cut on his personal blog. The end result is all the juicy stories fans love to hear, as well as the rarely reported quotes and insights that may not make the cut.
Try to obtain a Twitter handle that is very close to your business name or brand name. Avoid handles http://www.buybuychina.Com/poke-building-a-sex-toy-empire-on-chinas-weibo/ like Jane7592 because nobody will remember you.. You want your name, and your brand, to be remembered so that consumers will look for it when they are shopping online or at the store.